Staffology Case Study
Staffology HR and LinguaSkin – Enhancing Global Reach with Additional Languages
Background
For Staffology HR, a SaaS solution targeting small to medium-sized organisations, IRIS had the strategic ambition to expand into global markets. Recognising the necessity to offer their platform in various languages to achieve these goals, Staffology HR turned to LinguaSkin, a trusted partner with whom they had a longstanding relationship adding language capabilities to their Cascade HR and Networx solutions.
The Challenge
The primary objective was to add multilingual capabilities to Staffology HR’s platform without the cost, time and ongoing maintenance involved in redevelopment, thereby enabling the software to quickly support various global markets and comply with local language legislation.
The Solution
IRIS selected LinguaSkin for its unique proxy localisation technology. The technology enabled the Staffology HR platform to become multilingual through a sophisticated yet almost effortless implementation. LinguaSkin not only applied text translations but also adapted cultural nuances, ensuring the platform's functionality and user interface remained intuitive for users in different regions.
As the HCM Product Manager at IRIS, I've had the pleasure of collaborating with LinguaSkin to enhance our Staffology HR platform's multilingual capabilities. Their unique proxy localisation technology allowed us to seamlessly integrate multiple languages, significantly improving user accessibility and compliance and enabling us to address a global market.
Implementation and Customer Experience:
The IRIS relationship with LinguaSkin began in 2018, using LinguaSkin as an add-on capability for Cascade HR and then Networx to increase sales of these products to organisations with a multilingual workforce.
In 2023, with a strategic goal to expand the market for Staffology HR to the US and Europe, and with proven confidence in LinguaSkin, IRIS realised there was a quick win at hand to rapidly unlock a much larger market.
Throughout the implementation project, the LinguaSkin team demonstrated exceptional internationalisation knowledge and professionalism, not only providing an exceptional solution, but also guiding the IRIS team to avoid pitfalls and ensuring a perfect and comprehensive multilingual solution first time around.
Throughout our long-term partnership, LinguaSkin has consistently demonstrated professionalism and dedication. Their responsiveness and tailored advice have been invaluable, making every step of the process not only manageable but enjoyable. LinguaSkin's profound understanding of language nuances and their proactive service approach have fundamentally transformed our product, helping us to meet diverse customer needs.
Results:
The enhanced Staffology HR, powered by LinguaSkin’s technology has opened a variety of new global market opportunities.
Key benefits included:
- The implementation of LinguaSkin’s technology transformed Staffology HR into a multilingual platform, enhancing its usability and accessibility. This adaptation was pivotal for the platform's use in international markets, allowing Staffology to meet local market needs and expand its customer base and revenue.
- The successful integration also led to significant improvements in customer satisfaction and engagement, with users appreciating the platform’s ease of use in their native languages.
- Though already in (UK) English, the addition of a US English language option now gives IRIS the capability to address the US and other markets that use that English variant.
- Whenever IRIS encounters a new sales opportunity or wants to expand in a new market, just one email to the LinguaSkin team and a new language can be provisioned in as little as one to two weeks.
Summary
The partnership with LinguaSkin has enabled Staffology HR to achieve its goal of becoming a globally accessible platform, illustrating the power of strategic collaborations in overcoming complex challenges. LinguaSkin’s expertise in proxy localisation and their service-oriented approach have not only solved a significant problem for Staffology but have also set a benchmark in the industry for multilingual digital transformation.